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UNC Clean Tech Speaker

Annie Baggett

Annie Baggett
Agritourism Marketing Specialist
N.C. Department of Agriculture & Consumer Services


Annie Baggett joined the N. C. Department of Agriculture and Consumer Services as Agritourism Marketing Specialist in June, 2014.

Throughout her 30-year career, the training and experience in marketing, communications and advertising created a solid foundation on which to pursue many opportunities. Prior to joining NCDA&CS, Annie led as Executive Director of the NC Therapeutic Riding Center, a nonprofit providing services for individuals with disabilities through horse-centered programming. For 15 years prior to working in nonprofit, while raising two daughters with her husband, Dale, Annie teamed with central North Carolina entrepreneurs, universities and businesses, both small and large, through a marketing consulting business.

Promoting the agritourism industry and assisting farms that aim to expand operations by welcoming the public is her current priority. Developing statewide awareness of the benefits of agritourism, establishing partnerships with local and state level leaders, universities, private industry and nonprofit organizations, Baggett serves as an advisor to the N. C. Agritourism Networking Association and is the N. C. Department of Agriculture and Consumer Services representative to the North Carolina Local Food Council.

Directly related to her current role in Agritourism, the Baggett family lives on a small farm established in 2000. Both sets of Annie’s grandparents were raised in Ashe County and operated dairy farms. The Greer home place is now Hart-T-Tree Farm, a wholesale Christmas tree farm in Grassy Creek.

Pledged to the success of all farms in North Carolina hosting visitors, Annie understands the needs of the farmer that has diversified operations to include agritourism and welcomes the opportunity to participate in this gathering offering support through NCDA&CS services and programs, and in any way that she can.